Planning Model #1
Two Fundraising Cultures
The first planning model in our toolbox distinguishes between two fundraising cultures; the top loop is characterized by trivial gifts, high donor attrition and high employee turnover while the bottom loop is recognized for meaningful engagement in anticipation of meaningful support. Only in the bottom loop can fundraising professionals be recognized and admired for meaningful work.
Planning Model #2
Three Lanes Approach
The second planning model in our toolbox affords a below-the-surface perspective of how effective fundraising really works. This model demonstrates how to align expectations for everyone around the planning table and how to discern trivial, meaningful and significant gifts.
Planning Model #3
Key Performance Indicators
Our third planning model demonstrates how to prioritize our time with the organizations most valuable donors, how to track and monitor key patterns of work, and how deliberate practices can maximize fundraising performance. This tool is designed to align expectations between the development office, the executive suite and the boardroom.
Planning Model #4
Effective Campaign Planning
Our toolbox culminates with a tool designed to ensure that organizations understand how to orchestrate a successful capital campaign and other major gift initiatives. This planning model reveals the tension inherent in the campaign success curve, the reality of the twelve-year spread, and when is the best time to "go to press" with your case for support.
Jason Lewis, CFRE & AFP Master Trainer
Jason Lewis, CFRE & AFP Master Trainer, provides the sector with an often needed contrarian voice, willing to question deeply ingrained beliefs and assumptions of how effective fundraising really works. Whether writing. speaking or consulting, Jason challenges the prevailing wisdom about effective fundraising practices, hiring decisions, and donor behavior.